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Fashion Sustainability: A Best-in-Class Collaboration
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“Another Tomorrow really exists to model an alternative future for fashion”
In a world where fashion sustainability is no longer optional, Another Tomorrow and Fairly Made are setting the standard for transparency and innovation. This inspiring conversation between Vanessa Barboni Hallik, founder of Another Tomorrow, and Laure Betsch, co-founder of Fairly Made, offers a rare glimpse into how two forward-thinking brands are reshaping fashion’s future. Watch the video to discover more.
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Sustainability at the Core
For Another Tomorrow, fashion sustainability starts at the raw material level. Vanessa emphasizes that partnering with Fairly Made ensures precision in measuring the environmental impact — from farm to closet. “Another Tomorrow really exists to model an alternative future for fashion,” she explains. This commitment is driven by a shared vision with Fairly Made, where every decision is backed by data and purpose.
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Fashion Transparency Brought to Life
Transparency is more than a buzzword for Another Tomorrow; it’s a principle brought to life through technology. Each product features a unique digital ID, allowing customers to scan and trace its entire supply chain. Backed by verified data from Fairly Made, this approach exemplifies the brands’ dedication to accountability and customer trust.
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A Partnership Built on Expertise
Vanessa praises the collaborative relationship between the teams, describing it as a “beautiful dynamic founded on expertise.” Fairly Made’s knowledge of the regulatory landscape helps Another Tomorrow meet evolving industry standards while staying true to its values.
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The Power of the Fairly Made Tool
The partnership reaches new heights with Fairly Made’s tools. By consolidating supply chain data and ensuring coherence, the platform enables Another Tomorrow to measure impacts effectively and maintain governance across a scaling operation.
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Looking Ahead
As Vanessa reveals, the journey doesn’t stop here. Another Tomorrow is diving deeper into Life Cycle Assessments (LCAs) to measure the impact of its custom fabrics, with aspirations to share these insights industry-wide.
More on Another Tomorrow's sustainability initiatives